The Assistant Director of Annual Giving is primarily responsible for the strategic planning, development, and growth of an affinity based fundraising program and ReUnion giving program. They are responsible for utilizing best practices of volunteer management to expand peer-to-peer fundraising for both affinity and ReUnion giving programs and creating strategies to increase the donor participation rate. The Assistant Director will partner with the Office of Alumni and Parent Engagement (APE) on affinity and ReUnion programming to ensure fundraising strategies are aligned with engagement opportunities.
- Bachelor’s degree.
- 1-3 years higher education fundraising, alumni relations, and/or equivalent experience in related fields.
- Demonstrated success working with volunteers is required.
- Experience working with reunion giving is preferred.
- Excellent oral and written communication skills necessary.
- Must be able to work with a diverse group of individuals.
- Must be able to maintain confidentiality.
- Excellent organizational skills.
- Self-motivated with the ability to manage multiple projects simultaneously.
- Commitment to a liberal arts education and capable of articulating a persuasive, enthusiastic case for support.
- Ability to work a flexible schedule when necessary.
- Identify metrics and set annual goals and objectives for affinity fundraising in partnership with the Director of Annual Giving. Track and evaluate affinity fundraising metrics and report statistics regularly.
- Responsible for executing affinity based fundraising strategies for the Office of Annual Giving. This includes developing a communication/appeal timeline, drafting appeal language, setting up giving forms or campaign pages, and guiding and supporting crowdfunding or other fundraising efforts specific to each affinity group.
- Recruit and manage affinity fundraising volunteers and create volunteer resources as needed.
- Work closely with APE, campus departments, alumni, and students to develop and strengthen affinity groups and to connect and ensure collaboration between alumni affinity groups and on-campus resources. Coordinate and collaborate with APE on affinity communications, events, and programming as needed.
Greek Affinity Fundraising
- Coordinate with the Office of Fraternity and Sorority Life to recruit and rally Fraternity and Sorority students as advocates for special initiatives and giving days.
- Develop a three year Greek solicitation plan in anticipation of the 200th anniversary of Greek Life at Union College.
- Coordinate with APE and Office of Fraternity and Sorority Life to track Greek alumni engagement, partnering to offer events that coincide with chapter anniversaries. Identify opportunities for alumni volunteers to aid in programming, such as networking events and activities.
- Partner with APE and MGO (Major Gifts Officer) leads to build a comprehensive ReUnion communication, engagement and giving plan.
- Create goals and robust solicitation strategy that engages all ReUnion classes. Develop appeal language, campaign page/giving forms, volunteer resources and other items as needed to achieve goals.
- In coordination with APE ReUnion lead, develop and execute an annual volunteer summit that aims to recruit, educate, and steward ReUnion volunteers, with potential to expand to include other volunteers in future.
- Participate in the development and execution of an annual strategic plan for the Office of Annual Giving.
- Staff events College Relations as needed.
- Contribute to other campus initiatives and key college priorities if and when opportunities arise.
We offer exceptional benefits including:
- Generous Vacation, Sick and Personal Time
- Winter Recess Break in Addition to Paid Holidays
- Healthcare, Dental, and Vision Insurance (Flexible Spending and Dependent Care Accounts)
- Free On-Campus Fitness Facility Access and Discounts for On-Campus Wellness Programs
- Employee Scholarships toward Certifications, Seminars, Training and Professional Development
- Pre and Post Tax participation in a 403(b) Retirement Plan
- Salary Continuation Program in the event of Disability
- Tuition Assistance Program for Employee, Spouse and/or Dependents
Note: All new hires of Union College are subject to a thorough education, work experience, and criminal history background check.
Officially chartered in 1795, Union College is the fifth oldest liberal arts college in the country. Located in the Capital District of New York State, Union is a highly selective residential and undergraduate college, home to 2,200 students and 220 faculty, and offering 44 majors. Union was the first liberal arts college to rethink the traditional liberal arts education and adopt an engineering curriculum. That pioneering approach continues today with an education that encourages students to work beyond the limits of disciplinary boundaries, allowing them to think globally and lead innovatively in a world where problem solving requires breadth across humanities, arts, social sciences, science, and engineering.
Diversity at Union College
Union College is an equal opportunity employer and strongly committed to student and workforce diversity. Increasing diversity on campus is a critical priority for Union, one that is integral to our mission of preparing students for a globally interconnected world. Union provides a blend of intellectual, social and cultural opportunities to facilitate the integrated academic, social and personal development of a diverse community. We value and are committed to a host of diverse populations and cultures including, but not limited to, those based on race, religion, disability, ethnicity, sexual orientation, gender, gender identity, national origin and veteran status. Union College is committed to providing access and will provide reasonable accommodation in its application process to individuals with disabilities that request such accommodations.
Union College will not discriminate in the recruitment or selection of faculty and employees, or in any other area of employment, on the basis of age, sex, race, national origin, religion, religious belief, disability, sexual orientation, gender identity or expression and veteran status. In this regard, opportunities for advancement will be made available without bias. The College is also subject to state and federal laws, supports efforts to attract and retain fully qualified women and other minority group members for faculty and other positions. Union College will comply with the letter and intent of all State and Federal laws and applicable orders pursuant to Equal Employment Opportunity and Affirmative Action.